A Contact Management Systems (CMS or CRM) is a tool to assist businesses with customer relationship management, that may be for sales, marketing, customer service or support. The goal is to be able to manage all the stages of a business transaction in one place, monitor and assist current clients and measure the longer term relationships.
Cloud based CRM – The benefits are clear:
saves time and money with automated processes and workflow
there is no need to invest in purchasing or maintaining expensive hardware.
can be customised to your industry
integrates with social, collaborative and project solutions
Now with the addition of integrated marketing automation with Zoho Campaigns